TAG Heuer
The story of TAG Heuer dates back to 1860, when the company was founded by Edouard Heuer. For the next 100 years, Heuer became chronograph specialists. That tempo only increased when Jack Heuer joined the family business, introducing the iconic Autavia in 1962, the Carrera one year later, and as part of a consortium, the Caliber 11 in 1969, one of the first automatic chronographs. This was the movement that powered the Monaco worn by Steve McQueen in Le Mans. The modern era of TAG Heuer began in 1985 when Techniques d’Avant Garde acquired the brand, followed by the LVMH group acquisition in 1999. One thing hasn’t changed over the years, however: TAG Heuer is still the master of the chronograph.
Technical
Equal Billing
Feb 23, 2016
Technical
Equal Billing
News
The TAG Heuer Connected Watch Launch
Nov 16, 2015
News
The TAG Heuer Connected Watch Launch
News
Patrick Dempsey visits TAG Heuer’s workshops in La Chaux-de-Fonds
Aug 27, 2015
News
Patrick Dempsey visits TAG Heuer’s workshops in La Chaux-de-Fonds
News
Phillips Geneva Auction Preview: Starters, Heavy Metal, and a Surprise
May 6, 2015
News
Phillips Geneva Auction Preview: Starters, Heavy Metal, and a Surprise
News
Exclusive: TAG Heuer To Introduce A COSC Certified Flying Tourbillon Chronograph For Under 20,000CHF (14,900CHF !!!)
Mar 22, 2015
News
Exclusive: TAG Heuer To Introduce A COSC Certified Flying Tourbillon Chronograph For Under 20,000CHF (14,900CHF !!!)
News
TAG Heuer revs up for the Geneva motor show
Mar 2, 2015
News
TAG Heuer revs up for the Geneva motor show
News
TAG Heuer Announces “Postponement” Of CH 80 Carrera Movement Production
Jun 5, 2014
News
TAG Heuer Announces “Postponement” Of CH 80 Carrera Movement Production
News
La Maison TAG Heuer Travelling Exhibition World Premiere in Kuala Lumpur
Mar 24, 2014
News
La Maison TAG Heuer Travelling Exhibition World Premiere in Kuala Lumpur
News
The Big Bang: Jean-Claude Biver To Head LVMH’s Watch Department
Jan 28, 2014
News
The Big Bang: Jean-Claude Biver To Head LVMH’s Watch Department
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