TAG Heuer
The story of TAG Heuer dates back to 1860, when the company was founded by Edouard Heuer. For the next 100 years, Heuer became chronograph specialists. That tempo only increased when Jack Heuer joined the family business, introducing the iconic Autavia in 1962, the Carrera one year later, and as part of a consortium, the Caliber 11 in 1969, one of the first automatic chronographs. This was the movement that powered the Monaco worn by Steve McQueen in Le Mans. The modern era of TAG Heuer began in 1985 when Techniques d’Avant Garde acquired the brand, followed by the LVMH group acquisition in 1999. One thing hasn’t changed over the years, however: TAG Heuer is still the master of the chronograph.
Interviews
Marcus Wareing: The Great British Chef
Jun 6, 2017
Interviews
Marcus Wareing: The Great British Chef
Reviews
The Captain’s Watch
Apr 11, 2017
Reviews
The Captain’s Watch
Opinion
Top 5 Basel Watches: Revolution Asia & Australia Editor-in-Chief, Adi Soon
Apr 4, 2017
Opinion
Top 5 Basel Watches: Revolution Asia & Australia Editor-in-Chief, Adi Soon
Video
An Encounter with Mr. Jean-Claude Biver at Baselworld 2017
Mar 27, 2017
Video
An Encounter with Mr. Jean-Claude Biver at Baselworld 2017
Video
In Conversation with TAG Heuer’s Guy Semon (Video)
Mar 26, 2017
Video
In Conversation with TAG Heuer’s Guy Semon (Video)
Video
First Look: TAG Heuer Autavia (Video)
Mar 25, 2017
Video
First Look: TAG Heuer Autavia (Video)
Reviews
The Autavia Cup – The People’s Choice
Mar 23, 2017
Reviews
The Autavia Cup – The People’s Choice
Reference
Heuer’s Motor Way: An Overview of the Early Autavias – 1962 to 1969
Mar 21, 2017
Reference
Heuer’s Motor Way: An Overview of the Early Autavias – 1962 to 1969
Reviews
Introducing the TAG Heuer Connected Modular 45
Mar 14, 2017
Reviews
Introducing the TAG Heuer Connected Modular 45
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