Chopard
Chopard is a family-owned and independently run maison that has been a staple in the universe of high jewelry and high watchmaking for several generations now.
In 1996, driven by the vision and ambitions of co- president Karl-Friedrich Scheufele, Chopard announced its L.U.C arm of watchmaking along with the launch of the groundbreaking caliber 1.96. The movement received both the Geneva Seal and the COSC certificate, and was really the first of its kind in a breed of movements that we’ve come to know as “in-house.”
Chopard maintains several families of watches outside of the L.U.C, including the Happy Diamonds, Happy Sport and the Alpine Eagle.
Interviews
Chopard’s Scheufele Family Explain the Art of Chiming Watches
Aug 11, 2026
Interviews
Chopard’s Scheufele Family Explain the Art of Chiming Watches
Limited Edition
Introducing the Chopard L.U.C Quattro Revolution Re-edition
May 28, 2026
Limited Edition
Introducing the Chopard L.U.C Quattro Revolution Re-edition
Editorial
Watches and Wonders 2026 Editor’s Pick: Felix Scholz, Revolution Australia Editor-in-Chief
May 1, 2026
Editorial
Watches and Wonders 2026 Editor’s Pick: Felix Scholz, Revolution Australia Editor-in-Chief
Editorial
Watches and Wonders 2026 Editor’s Pick: Tracey Llewellyn, Group Editorial Director
May 1, 2026
Editorial
Watches and Wonders 2026 Editor’s Pick: Tracey Llewellyn, Group Editorial Director
News
Chopard at Watches and Wonders 2026
Apr 14, 2026
News
Chopard at Watches and Wonders 2026
Editorial
Revolution Awards 2025: Best Striking Watch — Chopard L.U.C Grand Strike
Jan 27, 2026
Editorial
Revolution Awards 2025: Best Striking Watch — Chopard L.U.C Grand Strike
Editorial
Holiday Horology: Something Old, Something New, Something Special — Felix Scholz, Revolution Australia Editor-in-Chief
Dec 20, 2025
Editorial
Holiday Horology: Something Old, Something New, Something Special — Felix Scholz, Revolution Australia Editor-in-Chief
Editorial
The Revolutionary List – 24 Technically Brilliant Watches: the Chopard L.U.C Grand Strike
Dec 12, 2025
Editorial
The Revolutionary List – 24 Technically Brilliant Watches: the Chopard L.U.C Grand Strike
Editorial
The Revolutionary List – 26 Inspirational Leaders: Karl-Friedrich Scheufele
Dec 1, 2025
Editorial
The Revolutionary List – 26 Inspirational Leaders: Karl-Friedrich Scheufele
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