Bell & Ross
Bell & Ross was born from the creative minds and united vision of Bruno Belamich and Carlos Rosillo. Together they envisioned a watch brand based on the military- and aviation-styled watches that had captured their imagination since childhood.
In 1992, they started Bell & Ross with a USD 20,000 investment. Initially, they collaborated with Sinn, which fabricated their watches for them during the early years. The brand made big news in 1997 when it created the Hydromax, a Hydroil-filled quartz watch that is capable of functioning perfectly at a depth of 11,100m.
The buzz they generated brought many suitors, and that same year Chanel made a strategic investment in the brand. Even then, Belamich and Rosillo had no idea just how successful Bell & Ross would become.
News
Introducing the Bell & Ross BR-05 Skeleton Phantom Ceramic
Jul 9, 2025
News
Introducing the Bell & Ross BR-05 Skeleton Phantom Ceramic
Through the Looking Glass: Tinted Sapphires
Apr 20, 2025
Through the Looking Glass: Tinted Sapphires
Bell & Ross At Watches And Wonders 2025: BR-03 Skeletons And BR-05 Goes Mini
Apr 4, 2025
Bell & Ross At Watches And Wonders 2025: BR-03 Skeletons And BR-05 Goes Mini
News
Bell & Ross’ New BR-03 Astro Shows Off The Earth, Moon, Mars, And A Satellite To Tell The Time
Feb 14, 2025
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Bell & Ross’ New BR-03 Astro Shows Off The Earth, Moon, Mars, And A Satellite To Tell The Time
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Gordon Gekko Meets Art Deco in the Bell & Ross BR-05
Jun 24, 2024
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Gordon Gekko Meets Art Deco in the Bell & Ross BR-05
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Bell & Ross at Watches & Wonders 2024: All the New Models
Apr 12, 2024
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Bell & Ross at Watches & Wonders 2024: All the New Models
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A Closer Look: Bell & Ross BR 03 Cyber Ceramic
Feb 9, 2024
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A Closer Look: Bell & Ross BR 03 Cyber Ceramic
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Bell & Ross debuts an ice blue skull in full sapphire crystal
Nov 28, 2023
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Bell & Ross debuts an ice blue skull in full sapphire crystal
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Bell & Ross introduces the BR-X5 Green Lum
Nov 19, 2023
News
Bell & Ross introduces the BR-X5 Green Lum
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