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Corum at Watches & Wonders 2026: A Brand Reborn with Haso Mehmedovic

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Corum at Watches & Wonders 2026: A Brand Reborn with Haso Mehmedovic

Constant Kwong sits down with Haso Mehmedovic, Chief Executive Officer of Corum, at Watches and Wonders 2026 to discuss the revival of the brand following its return to Swiss ownership, from the rapid development of a new in-house movement to a complete restructuring of its global network—marking the beginning of a new chapter focused on heritage, technical capability, and long-term direction.