News
The Travis Scott x Audemars Piguet Royal Oak Is a Watch Collab Done Right
News
The Travis Scott x Audemars Piguet Royal Oak Is a Watch Collab Done Right
There’s the controversy, and then there’s seeing the watch in person
But here’s what I thought when I saw the watch at Audemars Piguet’s AP House in New York: sometimes, it’s easy to overthink a watch. The main takeaway didn’t have anything to do with hype. Instead, the brown ceramic was the star of the show, and the whimsical design elements that seem to polarize netizens, in fact, serve to make this watch interesting and purposeful.
A deep brown ceramic case makes for a totally different Royal Oak
In terms of watchmaking there’s plenty of interest here. This is, after all, a skeletonized perpetual calendar from one of the most revered watchmakers. But that’s not a first for Audemars Piguet (there are non-collab versions in blue and black ceramic), whereas a brown ceramic case is. It’s also rare in watches overall.
It’s a thorough, thoughtful collaboration
Watch collabs can often mean little more than slapping on a logo or switching up some colors. Limited to 200 examples, the 41mm-wide Audemars Piguet Royal Oak Perpetual Calendar Openworked “Cactus Jack” is much more than that and, according to the brand, it was in development for years.
Audemars Piguet Royal Oak Perpetual Calendar Openworked “Cactus Jack” Specs:
Movement: Audemars Piguet 5135 automatic
Functions: Hours, minutes, seconds, perpetual calendar, astronomical moonphase, week indication
Case: 41mm, brown ceramic, 20m water-resistant
Strap: Denim-textured calfskin leather
Price: $201,000
Availability: Limited to 200 examples
Learn more on Audemars Piguet’s website here.
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