Jacob & Co.
Bucherer Blue goes to space
Jacob & Co.
Bucherer Blue goes to space
In 2016, blue began to dominate as a popular colorway for timepieces and Bucherer was a brand that had incorporated royal blue as its recognizable brand color since the beginning. They saw the blue trend and approached nine other manufacturers to create special and limited editions that would only be available in their stores as part of a Bucherer Blue collection.
The first edition saw beautiful, daring and unexpected limited edition pieces from the industry’s heaviest hitters, including Audemars Piguet, IWC, Jaeger-LeCoultre, Panerai, Piaget, Longines, Chopard, Carl F. Bucherer and H. Moser & Cie. Each created a unique watch with blue elements, and Bucherer proved that a retailer could be a strong force in collaboration when it comes to boutique watch concepts.
The partnerships expanded beyond timepieces when Bucherer and Harley-Davidson teamed up to create a one- of-a-kind motorcycle that used the distinctive royal blue of the Bucherer brand, included diamonds from Bucherer Fine Jewelry, and incorporated a unique Carl. F. Bucherer timepiece. Even Lamborghini got in on the fun with a one- of-a-kind Aventador S Blue Edition with its “Blu Kairos” matte blue shade inspired by the Greek god of time.
Teaming up with Spacex
The heart of the Bucherer Blue collection is pushing creative boundaries to craft daring new innovations and encourage out-of-the-box design. How further from the box can one go than outer space? Bucherer and Jacob & Co. have partnered to create a truly unique showcase of a timepiece called the Jacob & Co. Astronomia Tourbillon Bucherer Blue. This beautiful and inspirational watch was launched into space on April 8 along with a four-person team aboard the Crew Dragon Endeavor manufactured by SpaceX. Their destination was a 17-day mission, including working aboard the orbiting International Space Station laboratory for 15 days. The Ax-1 Mission timepiece was worn by Eytan Stibbe, an Israeli-born impact investor, philanthropist and former fighter pilot who is only the second Israeli to go to space.
Jacob & Co Astronomia Tourbillon Bucherer Blue
Jacob & Co. Epic X Black Titanium Bucherer Blue
If the Astronomia Tourbillon is outside of your comfort zone, Jacob & Co. and Bucherer have a second option honoring the Ax-1 mission. The Epic X Bucherer Blue edition is a skeleton watch that stays a little closer to traditional watch style while still incorporating all the excellent craftsmanship and sport style.
An adventurous partnership
It’s easy to see the excitement of these watchmakers as they are invited to step beyond the limits of traditional engineering, design and innovation. The Bucherer Blue concept invites watchmakers to dream big, be bold, and deliver timepieces (and motorcycles and cars) like nothing ever seen before. It’s interesting to see the results of such freedom in collaboration, and a trip into outer space solidifies the legacy of the Bucherer Blue partnerships.
Tech Specs
Jacob & Co. Astronomia Tourbillon Bucherer Blue
Functions: Hours, minutes and tourbillon
Case: 50mm; 18K white gold; water resistant to 30m
Dial: Magnesium, hand angled and polished; lacquered indexes
Strap: Blue alligator; 18K white gold folding clasp
Price: Auction on June 15, 2022
Availability: Pièce unique
Jacob & Co. Epic X Black Titanium Bucherer Blue
Functions: Hours and minutes CASE 44m; black DLC titanium; water resistant to 50m
Dial: Skeletonized; custom USA Space Rocket design on right-side bridge, Jacob & Co. logo on left-side bridge
Strap: Blue honeycomb rubber; titanium and black PVD pin buckle
Price: Available upon request
Availability: Limited edition of 18 pieces, available exclusively in the US