{"id":20039,"date":"2012-10-11T08:40:31","date_gmt":"2012-10-11T08:40:31","guid":{"rendered":"http:\/\/revo-online.com\/?p=1609"},"modified":"2024-04-16T22:21:48","modified_gmt":"2024-04-16T14:21:48","slug":"a-movement-to-call-their-own-hermes-unveils-new-exclusive-caliber","status":"publish","type":"post","link":"https:\/\/revolutionwatch.com\/a-movement-to-call-their-own-hermes-unveils-new-exclusive-caliber\/","title":{"rendered":"A Movement to call their own: Hermes unveils new exclusive caliber"},"content":{"rendered":"
Anchoring the corner of fashionable Rue du Faubourg Saint-Honor\u00e9 and quiet Rue Boissy d\u2019Anglas, and a block away from Place de la Concorde and the Tuileries Garden, sits Herm\u00e8s\u2019 hulking Paris emporium and headquarters. The impressive flagship houses not only the gorgeous Herm\u00e8s boutique and offices, but also a new \u00c9mile Herm\u00e8s Museum, which features a collection of antiquities that embody the heart of the brand\u2019s beginnings. The grandson of founder Thierry, \u00c9mile was mostly responsible for the brand\u2019s expansion beyond saddlery and for establishing a foothold beyond France. While the museum isn\u2019t open to the public, a handful of journalists (myself included) were treated to a walk through the space, which reminded me of a very well-kept attic of a very wealthy grandfather \u2014 or so I would imagine if I had a very wealthy grandfather. It was a treasure trove of historical curiosities (e.g. the first walking stick \u00c9mile ever acquired, intricate travel cases with gold finishings, equestrian saddles, bits and stirrups, et cetera) that contributed and shaped the heritage of La Montre Herm\u00e8s and were preserved as meticulously as one would expect from the brand. Also on display was the first \u201cwristwatch\u201d Herm\u00e8s ever constructed, which dates to 1912. In actuality, it was a pocket watch with a clever leather attachment that allowed it to be worn on the wrist, and its inclusion in the museum presentation was a nice segue for another first for the brand.<\/p>\n